Provide product recommendations using a shopper’s past purchases, browsing history, and shopping patterns. RichRelevance's decisioning engine enables you to select the most relevant personalized product recommendations based on customer behavior inputs, and can be combined with specific discounts and reviews. When these are served up in email, customers receive seamless shopping experiences that lead to boosts in click-through and conversion.
- Utilize customer preferences, affinities, or search queries to provide real-time recommendations in email.
- Guide customers to products they are actually interested in via email – automatically and without time-consuming manual maintenance.