Optimize subject lines, calls to action, body copy and dynamic content. Phrasee's AI-powered copywriting with Movable Ink's testing bring together advanced technologies to generate more engagement through a combination of optimized subject lines, calls to action, body copy and dynamic content. This integrated API solution empowers brands with a recipe for email marketing success by letting them connect digitally with modern consumers at scale, while offering customers a seamless experience from look to book.
With Stensul and Movable Ink, marketers can seamlessly create emails with recent-time personalization without needing the help of developers. When creating emails, Stensul users can insert Movable Ink components and review and send them to their ESP/MAP with no broken code or need to copy and paste from other tools.
Automate distribution of your best fares into email, and any other digital channel, without the need for compliance checks. xCheck's integration with Movable Ink allows you increase both the relevance and effectiveness of your emails, ensuring that the fares you highlight are accurate, relevant and optimized according to your own business rules.
Include relevant excursions within email based on a customer’s destination or preferred location. Viator provides the specific products and destinations, user submitted photos and reviews, and pricing availability, which can be inserted into Movable Ink trip confirmation or abandon browse emails. It's easier than ever for travelers to discover and book relevant experiences.
Feature social proof messaging to drive urgency to purchase by generating creative that includes any of Taggstar’s industry-leading social proofing capabilities in various channels. Marketers can use messaging such as number of users that have browsed or bought a product, product inventory, product reviews, and even number of purchases since the user last browsed to encourage customers to buy. Additionally, badging and color coding, layering different social proofing messages, and A/B testing can be used to see which messaging resonates most and how best to optimize campaigns. Leveraging social proof helps engage customers, encourage sales and grow online conversions by as much as 12%.
Easily deploy relevant fares or prices into email. Prices must be accurate at that the moment the email arrives in the inbox, as opposed to when it's sent, and there must be a data source and delivery vehicle to insert recent-time fares in email. Through an integration with EveryMundo's pricing FareWire API, Movable Ink's platform can bring recent-time pricing data into email to improve user acquisition and engagement. This translates into better, more targeted campaign performance while giving marketers the flexibility to target popular travel destinations, routes and special deals in their network.
Coherent Path’s predictive analytics software identifies content relevant to a customer right now, surfacing products, offers, and editorial messages across an optimal sequence of email sends. Content can be reused in an ongoing feedback loop to test and learn how valuable it is. With Coherent Path and Movable Ink, retailers can automatically create and deliver the right balance of content for each unique customer. This integration allows retailers to maximize the value from each piece of content while generating the maximum engagement over time.
Together, Qubit and Movable Ink tap into the power of customer data, enabling marketers to drive revenue through highly relevant and personalised email marketing campaigns. __Product Badging__ - This integration allows marketers to draw on the power of social proofing to drive sales, by showcasing how many users are viewing and buying products. __Product Recommendations__ - This integration allows marketers to use the power of Qubit's CommerceAI to serve highly relevant product recommendations that are tailored to customers at the moment of inbox arrival.
Generate and test personalized content that performs better. Leveraging Movable Ink to serve Persado-generated content variants in any channel decreases set-up time, and makes it easy to create and deploy best performing email body content. The joint solution provides an industry-first integrated dynamic content solution, significantly outperforming traditional testing approaches.