Movable Ink Exchange

Use customer product affinity to serve up relevant products and offers. Get a single customer view through identity resolution using first party customer data, and generate an authentic customer view from all channels to maximize lifetime value. Marketers have the ability to target customers with the most relevant products and offers for them based on affinity models like discount shoppers, full price shoppers, categories purchased/browsed and more.

Airship and Movable Ink allow our joint clients to add advanced image personalization capabilities to their mobile app messaging. Combining Movable Ink’s expertise in generating personalized visual content with Airship's expertise in mobile delivers a highly relevant consumer experience that mobile marketers want.

Provide product recommendations using a shopper’s past purchases, browsing history, and shopping patterns. Algonomy's (prev RichRelevance-Manthan) decisioning engine enables you to select the most relevant personalized product recommendations based on customer behavior inputs, and can be combined with specific discounts and reviews. When these are served up in email, customers receive seamless shopping experiences that lead to boosts in click-through and conversion.

Embed rich customer insights into cross-channel content and provide holistic solutions to help retailers take control of challenges such as acquiring higher value customers, converting one-time buyers, and reducing customer attrition. By stitching together disparate customer data and leveraging AI to surface insights on each shopper, Amperity can combine this information with Movable Ink to activate personalized content in email that moves the needle on key customer KPIs. Retailers can create innovative customer-centric experiences that build meaningful relationships, accelerate growth and lifetime value.

Serve up ratings and reviews for recently browsed, abandoned, or purchased items by tapping into the Bazaarvoice API. Our joint solution creates the opportunity for brands to pull into email customer reviews, user generated content and customer ratings by product sku, creating a more relevant shopping experience for each user and driving them to make the final purchase.

Combine Bluecore's high performance behavioral emails with Movable Ink's ability to target and generate personalized content, based on contextual data at the moment of inbox delivery. Help marketers increase email relevance, click-through rates, and revenue by easily matching customer behavior with products for intelligent triggered campaigns.

Create a seamless path from email to in-app content by incorporating Branch's deep linking capabilities. Our joint solution allows marketers to automatically convert their email links into multi-platform deep links that take users directly to content in the app on mobile devices, while still maintaining the same web experience for desktop and mobile users without the app.

Effective customer engagement relies on relevant and personalized content, where your customers expect it. With Braze and Movable Ink’s mobile integration, marketers can integrate personalized creative content into unique experiences for each and every customer across rich push, in-app, and app inbox mobile messages as an extension to what’s powered in email. Drive revenue and engagement with compelling content that layers in recent-time contextual cues, customer data, inventory information and more.

Coherent Path’s predictive analytics software identifies content relevant to a customer right now, surfacing products, offers, and editorial messages across an optimal sequence of email sends. Content can be reused in an ongoing feedback loop to test and learn how valuable it is. With Coherent Path and Movable Ink, retailers can automatically create and deliver the right balance of content for each unique customer. This integration allows retailers to maximize the value from each piece of content while generating the maximum engagement over time.

Integrate lifestyle content and UGC within dynamic email experiences to create personalized and engaging campaigns for your customers. Combine recent-time customer data such as web behavior, past purchase, or category affinity data with curated UGC content to create compelling digital experiences that increase engagement, click-through rate, and conversions from email.

Easily deploy relevant fares or prices into email. Prices must be accurate at that the moment the email arrives in the inbox, as opposed to when it's sent, and there must be a data source and delivery vehicle to insert recent-time fares in email. Through an integration with EveryMundo's pricing FareWire API, Movable Ink's platform can bring recent-time pricing data into email to improve user acquisition and engagement. This translates into better, more targeted campaign performance while giving marketers the flexibility to target popular travel destinations, routes and special deals in their network.

Create a more relevant shopping experience for each user by showcasing recent-time ratings and reviews that drive users to make the final purchase. Boost click-through rate and conversions by fully leveraging the voice and experiences of your customers within your marketing campaigns.

Pull in the best product set and style guides that "Complete the Look" to drive total sales. FINDMINE's integration with Movable Ink allows retailers to send automated, dynamic, and complete style guides to their customers via email. FINDMINE calculates the best corresponding product set to show each customer 'how to use' any product, removing out of stock products or adding new products that have gone live. These can be complemented with Movable Ink's weather-based suggestions or available inventory. Showing shoppers full outfits, furniture/decor sets or cosmetic looks can drive up total sales by 10%.

flexEngage delivers custom-made transactional messages that reduce churn for retailers while deepening customer loyalty after each purchase. Together, flexEngage and Movable Ink enable brands to showcase compelling visual content with personalized e-receipts that generate engagement at the peak of shopper’s excitement.

Bring in recent-time offers and circular products specific to each customer's location and region. Flipp provides circular data to easily display circular products and offers in email, based on a customer's preferred store location. Customers are then directed to specific pages for the items featured in the circular for a consistent purchase experience.

Create personalized mobile campaigns with data-activated creative. Movable Ink and Iterable make it easier to deliver unique experiences at scale by automatically personalizing content at time of inbox arrival across rich push, in-app, and app inbox mobile messages. Clients can generate mobile messages to preview and send in Iterable to effectively reach and connect with consumers throughout their day.

Seamlessly incorporate 'buy now pay later' offerings within your marketing campaigns. With Klarna and Movable Ink, mutual customers can integrate BNPL offer content by tapping into the Klarna API. Drive conversions by providing shoppers the flexibility to choose how they would like to pay.

Messaging is a vital part of any marketing campaign, so getting those messages right on the device users expect, is key to effective customer engagement. By leveraging Leanplum and Movable Ink, growth and marketing teams can drive conversions with compelling, personalized messages that resonate with their customers by layering in recent-time contextual cues and customer data. Brands can also utilize Leanplum's market-leading A/B testing capabilities to test different messaging ideas by adapting both the words and tone of their messages until both hit the right notes.

With 80% of consumers more inclined to visit a store when the website provides current product availability, it's essential that brands display the most accurate and up to date information to consumers. Locally and Movable Ink help marketers intersect the convenience of e-commerce with local shopping experiences, by showcasing product and brand inventory at store locations, within email.

Build better, more interactive marketing campaigns that connect with your customers on a more personal level, by leveraging relevant internal customer and offer data quickly and easily without needing I.T. involvement. Our joint solution creates the ability for marketing teams to make full use of the internal data at their disposal, to power personalization at recent-time for data-activated images within an email, mobile message, or website. This combination makes data more readily available and creates new opportunities for tailored content.

Personalize mobile marketing experiences for your customers by combining Intelligent Creative from Movable Ink with contextual omnichannel engagement from MoEngage to drive higher conversions and improve marketing ROI.

Empower marketers to add personalization capabilities to their mobile app messaging, web push notifications, and email campaigns. Combining Movable Ink's expertise in generating personalized visual content with Notificare's expertise in enabling brands to (re)engage their audience, shed light on customer behavior, and increase conversions.

Personalize OneSignal campaigns using recent-time content from Movable Ink with no development work needed. Seamlessly integrate personalized creative into your rich push, in-app, and app inbox mobile marketing programs and ensure customers have a consistent cross-channel experience.

Power innovative and engaging loyalty programs by integrating recent-time loyalty information into personalized data visualizations in email. Our joint solution creates the ability to generate engaging digital experiences that encourage members to earn more points, move to the next rewards tier, redeem their points for exclusive perks, and ultimately forge a stronger connection with your brand. The ability for brands to leverage the unique data that they collect from their loyalty programs within email marketing communications has proved widely successful for some of the industry’s most forward-thinking brands.

Oracle CX Commerce and Movable Ink deliver personalized, omnichannel digital experiences. Increase customer engagement by leveraging buyer signals, quickly boost online sales, and create innovative brand experiences designed to meet the unique demands of your business.

Deliver next-best-actions and recommendations unique to every customer. Movable Ink converts customer data into intelligent, hyper-personalized email content – at inbox arrival. Pega’s Customer Decision Hub provides the Next-Best-Action intelligence used for that personalization, transforming email into a dynamic customer experience. The moment an email is opened after inbox arrival, Movable Ink calls the Pega API which returns 1:1, personalized, next-best-action and next-best-treatment recommendations – all in under 100ms. Movable Ink serves up the recommendations in email and transforms these into actionable and visually engaging content, helping marketers eliminate disjointed experiences and optimize every customer interaction for both experience and business value.

Generate and test personalized content that performs better. Leveraging Movable Ink to serve Persado-generated content variants in any channel decreases set-up time, and makes it easy to create and deploy best performing email body content. The joint solution provides an industry-first integrated dynamic content solution, significantly outperforming traditional testing approaches.

Optimize subject lines, calls to action, body copy and dynamic content. Phrasee's AI-powered copywriting with Movable Ink's testing bring together advanced technologies to generate more engagement through a combination of optimized subject lines, calls to action, body copy and dynamic content. This integrated API solution empowers brands with a recipe for email marketing success by letting them connect digitally with modern consumers at scale, while offering customers a seamless experience from look to book.

Pixlee and Movable Ink customers can create compelling and engaging consumer communications across the entire customer journey with recent-time content that Movable Ink provides, combined with the social proof and authenticity of the user-generated content captured by the Pixlee platform. The personalization coupled with the scale provided by UGC ensures a unique consumer experience at every touchpoint. Increase outreach opportunities with unique user experiences at the moment after inbox arrival.

PowerReviews and Movable Ink help marketers re-engage shoppers by serving ratings and reviews content in a highly personalized manner based on their browsing history. Boost traffic, conversions, and sales by effectively nurturing initial interest.

Together, Qubit and Movable Ink tap into the power of customer data, enabling marketers to drive revenue through highly relevant and personalised email marketing campaigns. __Product Badging__ - This integration allows marketers to draw on the power of social proofing to drive sales, by showcasing how many users are viewing and buying products. __Product Recommendations__ - This integration allows marketers to use the power of Qubit's CommerceAI to serve highly relevant product recommendations that are tailored to customers at the moment of inbox arrival.

Rio SEO and Movable Ink help marketers distribute local store data seamlessly within marketing communications, ensuring accurate store information is visible in every consumer interaction. Rio SEO’s API provides store information and location details, including store address, opening hours, contact information, and available services. Combined with Movable Ink, marketers can display accurate store information and location details within their campaigns in a scalable and personalized way.

Tap into behavioral data and built-out audiences and transform them into meaningful marketing campaigns. Segment enables brands to build a unified customer profile by being the single point of data collection across the company's website and mobile applications. Movable Ink integrates with Segment in two ways: Segment for Movable Ink Stories - Brands can combine Segment's mobile and web behavioral data with Movable Ink's behavioral targeting (Stories) to serve up emails with recent-time personalized recommendations such as recently browsed products or abandoned cart items. Segment passes a subset of compatible behavioral events via webhook to Movable Ink which are used at the moment after inbox delivery to create 1:1 visual experiences for the customer. Segment Personas - Personas is considered the brain that sits on top of Segment data, optimized by Movable Ink's flexible approach to data activated content in your marketing campaigns. Our integration allows marketers to make behavioral event data meaningful and actionable by exporting computed customer traits and audiences from the Segment Profile API to Movable Ink. Event data such as last page viewed or audiences like big spenders are used to better tailor Movable Ink content for each individual. Infinite content variations can be created based on any number of predefined traits and can be plugged into reusable modules, ensuring customers always have the most up-to-date and relevant messages.

Present loyalty data that's always up-to-date in a visually pleasing way. Marketers who are struggling to integrate their recent-time loyalty data within email can leverage the SessionM + Movable Ink solution to solve for this challenge. It's easier than ever to visualize customer snapshots and loyalty journeys in email such as membership level, redeemable rewards and activity history. Engaging with your most loyal audience and the customers who matter most help maximize customer lifetime value.

The SOCi platform offers a single source of truth for brand location data, including rich details such as operating hours, services, amenities, and photos. Combined with Movable Ink, SOCi data powers customized experiences linking consumers to nearby brand locations.

Display UGC in email that's curated using a hashtag, keyword, or specific promotion. The Social Native API provides UGC streams that are curated based on logic provided by the client, Instagram photos around specific streams or keywords, and click through URL's that are specific to each post. Social Native's Earned Content platform helps to amplify every touchpoint with engaging content that drives both engagement and revenue.

With Stensul and Movable Ink, marketers can seamlessly create emails with recent-time personalization without needing the help of developers. When creating emails, Stensul users can insert Movable Ink components and review and send them to their ESP/MAP with no broken code or need to copy and paste from other tools.

Populate and pair on-brand outfit and style imagery. A direct integration between Stylitics and Movable Ink can automatically populate powerful, personalized, on-brand outfit and style imagery into omnichannel marketing and automated emails. Retailers can capture product data to showcase recent-time pricing for outfit automations and products that would pair well with recently browsed items, featured products, and cart abandoned products within email.

Together, Swrve and Movable Ink allow brands to leverage recent-time personalization in their mobile messaging. Movable Ink's ability to generate personalized content, combined with Swrve's powerful targeting and triggering capabilities, means every message is uniquely personalized and contextually relevant to every customer, every time.

Make the most out of every session on your site by drawing shoppers back in with dynamic email marketing campaigns that drive up CTR by 7X. Leverage Syte’s visual AI and hyper-personalization technologies to recommend the perfect products for each shopper with content that refreshes to reflect changes in price, stock availability, shopper preferences, and more. Boost AOV by making it simple for shoppers to find any product within an image and prioritize products according to any criteria you set, from price range to trending items.

Feature social proof messaging to drive urgency to purchase by generating creative that includes any of Taggstar’s industry-leading social proofing capabilities in various channels. Marketers can use messaging such as number of users that have browsed or bought a product, product inventory, product reviews, and even number of purchases since the user last browsed to encourage customers to buy. Additionally, badging and color coding, layering different social proofing messages, and A/B testing can be used to see which messaging resonates most and how best to optimize campaigns. Leveraging social proof helps engage customers, encourage sales and grow online conversions by as much as 12%.

A customer's online behavior often reveals their buying intentions, yet digital marketers still struggle to use behavioral data to personalize messages at scale. Movable Ink’s Stories functionality allows marketers to automatically generate content tailored to the user based on browsing behavior. Utilizing Stories, marketers can increase engagement and revenue by adding behavioral modules to any email or mobile message. In the past, tracking was done exclusively through Movable Ink’s javascript tag placed on a client's website. Now, marketers can leverage Tealium Event Stream behavioral data to further personalize campaigns in addition to Movable Ink's Stories capabilities.

Provide vivid, personalized calls to action for appointments within email. Leverage the TimeTrade API to display recent-time appointment availability with time slots and store locations updated after inbox arrival, allowing prospects and customers to easily book time with sales and service teams. Connect, acquire and retain customers by matching the right team member instantly, and seamlessly maintain each client relationship throughout the entire customer journey.

Bring the customer voice directly into email to drive consideration and conversion with Trustpilot. Trustpilot collects customer product ratings and reviews and Movable Ink taps into this data after inbox arrival to display reviews directly in emails. Over 93% of consumers say that positive customer reviews increase their trust in a brand, making it more important than ever to find ways to showcase customer feedback in your marketing campaigns. Our integration makes it easy to boost engagement with recent-time ratings and reviews.

Enhance customer experiences and provide reassuring social proof for shoppers that might be considering a purchase. Showcase TurnTo's average star rating for featured products within marketing campaigns. Combined with Movable Ink, TurnTo ratings can be targeted and relevant to each unique user, in any email campaign or in-app messaging.

Engage mobile app customers in the email channel by generating intelligent creative based on each customer’s mobile app data. By simply tapping into the Upland Localytics Profile API from the Movable Ink platform, marketers can target and generate email content based on recent-time in-app behaviors to serve a more consistent and personalized experience to some of their most engaged customers. Easily craft customized customer experiences in a fraction of the time by creating one campaign with many creative options that respond to your customer's preferences after inbox arrival, rather than creating a different campaign for each user segment, using fixed images based on historical data.

Easily generate creative for your mobile campaigns that are personalized at the moment after inbox arrival, without the hassle of additional segmentation and creating multiple campaigns. Our joint solution allows marketers to generate personalized creative that seamlessly integrates into rich push, in-app, and app inbox mobile messaging, creating a consistent on-brand experience across channels.

Include relevant excursions within email based on a customer’s destination or preferred location. Viator provides the specific products and destinations, user submitted photos and reviews, and pricing availability, which can be inserted into Movable Ink trip confirmation or abandon browse emails. It's easier than ever for travelers to discover and book relevant experiences.

Vibes and Movable Ink allow marketers to create highly personalized campaigns that activate customers by engaging them through the right mobile channel, at the right time, at each stage of their journey.

Trigger content using behavioral automation to recapture abandoned traffic. Leverage Wunderkind's Identification Network and behavioral automation to capitalize on abandoned traffic, and keep triggered emails fresh with dynamic content from Movable Ink. Our joint solution creates the ability for marketers to include localized products and inventory, recent-time pricing, loyalty data, and relevant banners for special events in any triggered message.