Deliver next-best-actions and recommendations unique to every customer. Movable Ink converts customer data into intelligent, hyper-personalized email content – at inbox arrival. Pega’s Customer Decision Hub provides the Next-Best-Action intelligence used for that personalization, transforming email into a dynamic customer experience. The moment an email is opened after inbox arrival, Movable Ink calls the Pega API which returns 1:1, personalized, next-best-action and next-best-treatment recommendations – all in under 100ms. Movable Ink serves up the recommendations in email and transforms these into actionable and visually engaging content, helping marketers eliminate disjointed experiences and optimize every customer interaction for both experience and business value.
The SOCi platform offers a single source of truth for brand location data, including rich details such as operating hours, services, amenities, and photos. Combined with Movable Ink, SOCi data powers customized experiences linking consumers to nearby brand locations.
Optimize subject lines, calls to action, body copy and dynamic content. Phrasee's AI-powered copywriting with Movable Ink's testing bring together advanced technologies to generate more engagement through a combination of optimized subject lines, calls to action, body copy and dynamic content. This integrated API solution empowers brands with a recipe for email marketing success by letting them connect digitally with modern consumers at scale, while offering customers a seamless experience from look to book.
Trigger content using behavioral automation to recapture abandoned traffic. Leverage Wunderkind's Identification Network and behavioral automation to capitalize on abandoned traffic, and keep triggered emails fresh with dynamic content from Movable Ink. Our joint solution creates the ability for marketers to include localized products and inventory, recent-time pricing, loyalty data, and relevant banners for special events in any triggered message.
With Stensul and Movable Ink, marketers can seamlessly create emails with recent-time personalization without needing the help of developers. When creating emails, Stensul users can insert Movable Ink components and review and send them to their ESP/MAP with no broken code or need to copy and paste from other tools.
Pull in recent-time store location data by leveraging the Yext API, which is always updated with the latest addresses, store closures, openings, hours and contact information. Brands can easily utilize their brick and mortar store location data within email, guaranteeing each customer will receive the most accurate and up-to-date information for their preferred store after inbox arrival.
Movable Ink and Xtremepush enable brands to generate creative for mobile experiences and drive mobile engagement with intelligent, personalized messaging that resonates with app users while driving revenue through their app.
Upland Localytics for Mobile
Easily generate creative for your mobile campaigns that are personalized at the moment after inbox arrival, without the hassle of additional segmentation and creating multiple campaigns. Our joint solution allows marketers to generate personalized creative that seamlessly integrates into rich push, in-app, and app inbox mobile messaging, creating a consistent on-brand experience across channels.
Upland Localytics for Email
Engage mobile app customers in the email channel by generating intelligent creative based on each customer’s mobile app data. By simply tapping into the Upland Localytics Profile API from the Movable Ink platform, marketers can target and generate email content based on recent-time in-app behaviors to serve a more consistent and personalized experience to some of their most engaged customers. Easily craft customized customer experiences in a fraction of the time by creating one campaign with many creative options that respond to your customer's preferences after inbox arrival, rather than creating a different campaign for each user segment, using fixed images based on historical data.
Bring the customer voice directly into email to drive consideration and conversion with Trustpilot. Trustpilot collects customer product ratings and reviews and Movable Ink taps into this data after inbox arrival to display reviews directly in emails. Over 93% of consumers say that positive customer reviews increase their trust in a brand, making it more important than ever to find ways to showcase customer feedback in your marketing campaigns. Our integration makes it easy to boost engagement with recent-time ratings and reviews.
Provide vivid, personalized calls to action for appointments within email. Leverage the TimeTrade API to display recent-time appointment availability with time slots and store locations updated after inbox arrival, allowing prospects and customers to easily book time with sales and service teams. Connect, acquire and retain customers by matching the right team member instantly, and seamlessly maintain each client relationship throughout the entire customer journey.
Together, Swrve and Movable Ink allow brands to leverage recent-time personalization in their mobile messaging. Movable Ink's ability to generate personalized content, combined with Swrve's powerful targeting and triggering capabilities, means every message is uniquely personalized and contextually relevant to every customer, every time.
Tap into behavioral data and built-out audiences and transform them into meaningful marketing campaigns. Segment enables brands to build a unified customer profile by being the single point of data collection across the company's website and mobile applications. Movable Ink integrates with Segment in two ways: Segment for Movable Ink Stories - Brands can combine Segment's mobile and web behavioral data with Movable Ink's behavioral targeting (Stories) to serve up emails with recent-time personalized recommendations such as recently browsed products or abandoned cart items. Segment passes a subset of compatible behavioral events via webhook to Movable Ink which are used at the moment after inbox delivery to create 1:1 visual experiences for the customer. Segment Personas - Personas is considered the brain that sits on top of Segment data, optimized by Movable Ink's flexible approach to data activated content in your marketing campaigns. Our integration allows marketers to make behavioral event data meaningful and actionable by exporting computed customer traits and audiences from the Segment Profile API to Movable Ink. Event data such as last page viewed or audiences like big spenders are used to better tailor Movable Ink content for each individual. Infinite content variations can be created based on any number of predefined traits and can be plugged into reusable modules, ensuring customers always have the most up-to-date and relevant messages.
Build better, more interactive marketing campaigns that connect with your customers on a more personal level, by leveraging relevant internal customer and offer data quickly and easily without needing I.T. involvement. Our joint solution creates the ability for marketing teams to make full use of the internal data at their disposal, to power personalization at recent-time for data-activated images within an email, mobile message, or website. This combination makes data more readily available and creates new opportunities for tailored content.
Messaging is a vital part of any marketing campaign, so getting those messages right on the device users expect, is key to effective customer engagement. By leveraging Leanplum and Movable Ink, growth and marketing teams can drive conversions with compelling, personalized messages that resonate with their customers by layering in recent-time contextual cues and customer data. Brands can also utilize Leanplum's market-leading A/B testing capabilities to test different messaging ideas by adapting both the words and tone of their messages until both hit the right notes.
Create a more relevant shopping experience for each user by showcasing recent-time ratings and reviews that drive users to make the final purchase. Boost click-through rate and conversions by fully leveraging the voice and experiences of your customers within your marketing campaigns.
Coherent Path’s predictive analytics software identifies content relevant to a customer right now, surfacing products, offers, and editorial messages across an optimal sequence of email sends. Content can be reused in an ongoing feedback loop to test and learn how valuable it is. With Coherent Path and Movable Ink, retailers can automatically create and deliver the right balance of content for each unique customer. This integration allows retailers to maximize the value from each piece of content while generating the maximum engagement over time.
Effective customer engagement relies on relevant and personalized content, where your customers expect it. With Braze and Movable Ink’s mobile integration, marketers can integrate personalized creative content into unique experiences for each and every customer across rich push, in-app, and app inbox mobile messages as an extension to what’s powered in email. Drive revenue and engagement with compelling content that layers in recent-time contextual cues, customer data, inventory information and more.
Serve up ratings and reviews for recently browsed, abandoned, or purchased items by tapping into the Bazaarvoice API. Our joint solution creates the opportunity for brands to pull into email customer reviews, user generated content and customer ratings by product sku, creating a more relevant shopping experience for each user and driving them to make the final purchase.
Airship and Movable Ink allow our joint clients to add advanced image personalization capabilities to their mobile app messaging. Combining Movable Ink’s expertise in generating personalized visual content with Airship's expertise in mobile delivers a highly relevant consumer experience that mobile marketers want.
Litmus provides the leading email workflow and collaboration platform for marketers. Litmus seamlessly integrates with Movable Ink, letting marketers preview emails without the hassle of switching between tools. From pre-send campaign development and testing that delivers increased subscriber engagement and better collaboration to post-send insights for future program optimization, Litmus and Movable Ink help marketers boost performance across their entire marketing portfolio.
Personalize mobile marketing experiences for your customers by combining Intelligent Creative from Movable Ink with contextual omnichannel engagement from MoEngage to drive higher conversions and improve marketing ROI.
Generate and test personalized content that performs better. Leveraging Movable Ink to serve Persado-generated content variants in any channel decreases set-up time, and makes it easy to create and deploy best performing email body content. The joint solution provides an industry-first integrated dynamic content solution, significantly outperforming traditional testing approaches.